Mark Paulsen founded Wilderness Athlete and Working Athlete® based on one simple question, “Why hasn’t the science of mainstream sports nutrition been applied to the specific needs of the outdoor/industrial athlete?” Mr. Paulsen answered his own question by launching Wilderness Athlete® and Working Athlete® for those who wear camo, hard hats and steel-toed boots. He did so to address their unique physical demands because there are no commercial timeouts for the wilderness and working athletes.
Mark or ” Coach P ” as he’s often referred has spent a lifetime in athletics. He played for the Cleveland Browns of the National Football League, spent many years coaching strength and conditioning and holds a Bachelors degree in Exercise Science as well as pursued his Masters degree in Nutrition.